Inspirational ideas-On screen lyrics:

I really like the idea of words a..p..p..e..a..r..i..n..g on-screen.

• This looks effective when in time with the music giving it rhythm, energy and fluidity across. This may help as our shots are disjunctive.
• can give energy to more static shots
• Allows the audience to rememeber and sing the lyrics
• In the actual song there is some abusive language so once we edit this and change it to more appropriate language it might help the audience to be certain of the words by visually seeing them appear
• This may add colour or contrast to the background producing a virbrancy in the MV

Successful example which has inspired me...

Ne-Yo - Closer:

- I think this is really enhanced by the contrast in colour and colour scheme throughout.

less successful...
Basement Jaxx- Do your thing:

- I think this is less successful as it does not have such striking visual impact on the audience, however it does move the audience's eye within the frame producing a continual fluid movement.
-I think the impact of Ne-Yo's is greater as it appears in a singular style which is matches the beat and actual lyric in the song and so the audience are more actively involved at keeping pace with the lyrics.
-In this MV the audience is given a choice- and as we know the pace of the song means that audiences may not participate. (however is this tactile in the sense that the audience may only read some lyrics and are invited to focus their mind to listening to the music and lyrics in the song instead?)