Artist Image and marketing inspirations: Linkin Park

Here is more the identity i think the lyrics and song and artist should reflect. I think looking at how they have adapted their image and branding over the years will help us to promote a really current and original artist.

Identity:

• Genre(s): Combination of 'alternative rock', 'nu metal', ' rap rock' and 'alternative metal', with influences of 'electronica' and 'hip-hop', utilising programming and synthesizers.
• Album 'Minutes to Midnight' the band experimented with their established sound and they drawing influences from a varied range of genres and styles.
• They are compared to "U2's" work.
• Linkin Park's use of two separate vocalists has become a large part of their music.
• Known for using growling and screaming vocals common in various forms of metal, while also using more melodic singing.
• The band got their name from California's Lincoln Park named after president Lincoln.
• The band started off with the name Xero, then Hybrid Theory, and finally Linkin Park.
• Linkin Park's influences include 'Nine Inch Nails', 'Deftones', 'The Roots' and 'Aphex Twin'.

note: We share more similarities in terms of themes and generic inspirations/backgrounding. Also we use similar instruments and our music is open to interpretation due to its multi layering. -i.e singing, growling, screaming, etc. which are seen in our debut single.

Marketing:

• Their very first show was at L.A.'s famed rock showcase spot, 'The Whisky'.
• Linkin Park's first headlining tour was called Projekt Revolution.
• Won "Favorite Artist - Alternative Music" at the 31st Annual American Music Awards. Chester and Phoenix also introduced Metallica's performance.
• Best friends with the Backstreet Boys and even did a song with them called 'Points of Authority'.
• Linkin Park collaborated with Jay-Z because they were requested to do so by MTV.
• Donated $100,000 to the Tsunami Trust Fund.
• Established Music for Relief. It's an organization that helped people affected by the Indian Ocean earthquake on Boxing Day (December 26th).
• Played a Live 8 concert.
• Linkin Park Underground is a fan club for Linkin Park.
  

Band Image:

This is very much the image i think we should create for our artist. As it links with the conventional look of the genre, as well as reflecting the personality of the artist. i.e. his rebelliousness, abstract views, unique style and behaviour which maybe questioned by members of society, etc.

Wikipedia

iamfan.com/~linkin_park/